Keeling Curve

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Project Summary / Description:

Chinese citizen consumption capacity has maintained steady and rapid growth, studies show that greenhouse gas emissions from household consumption in China already account for about 50% of total emissions. Even there are many policies issued on promoting green lifestyle, consumption side reduction is the pain points of policies. 

Digital technology make it possible to quantify individual behaviors as e-business, digital carbon reduction on the consumption side is of great significance to social and economic development. 

Green Inclusive Internet Technology Co. Ltd. was founded on 22 October 2019 aiming to encourage individual green behaviors of carbon reduction with sustainable incentives. 

As realizing individual carbon reduction methodology is not available yet, we work with All-China Environment Federation to set up carbon emission reduction accounting protocol for personal green living, and is supported by the Ministry of Ecology and Environment to build a nationwide unified and applicable underlying interconnection platform, called "Green Inclusive Cloud" forming a personal and enterprise account book, explore diversified models of green finance. 

It builds a collection of green behavior scenarios and a system for inclusive carbon standards. This platform utilizes big data methods to offer businesses and local governments a means to record, measure, verify, incentivize and transact individuals‚ green, carbon-reducing behavior. 
The platform solves for problems faced by business or local government with their own carbon reduction platform and varied standards, lack of unified recognition, double-counting and inability to process transactions.

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Best Estimate of GHG Avoidance/Reduction of This Project (Tonnes CO2 Equivalent/Year):

Impact on Underrepresented Groups:

The Green Inclusive Cloud project is aimed to benefit all the public without bias, and the targeted groups are usually women and youth whom accept sustainable consumption, and women are the main group for e-shopping and could have more possible to change behaviors of their family.

The project promote public to recycle the waste with digitized carbon credits, it empower vulnerable people in recycling sector to be benefit from carbon reduction and the sector to be developed. 

The Green Inclusive project promotes Zero Carbon Office, Campus and Tourism in rural ecosystem regions, to encourage investment for ecosystem restoration from carbon sequestration.

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